New Kraft water could trigger domino effect, Mintel

15-Mar-2011 Last updated on 19-Aug-2020 at 08:07 GMT

The recent launch of MiO, a new water flavouring product from Kraft will influence other companies to launch similar brands, according to Mintel.

Following the food giant's first category launch in 15 years, Garima Goel Lal, senior beverage analyst talks to BeverageDaily.com about the challenges Kraft faces with this new brand and the product's potential in the US and European markets.

Kraft shares €9m fine for German cappuccino cartel activity

20-Oct-2011

Coffee roasting firms Kraft and Krüger have been hit by fines totaling €9m for allegedly fixing instant cappuccino coffee prices in Germany, activity that the nation's federal competition agency said most likely meant higher consumer prices.