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5 Booms to Shake the Beverage Room in 2014!

5 Booms to Shake the Beverage Room in 2014!

By Ben BOUCKLEY

Here are five global beverage trends that could shake up everything from soda to smoothies in 2014, as tea goes glam and consumers grow more cynical and health conscious.

Delving into Bloomberg’s proposed cap on super-size soda

A recent Museum of Food and Drink round table debated the merits and shortfalls of the large soda ban.

Delving into Bloomberg’s proposed cap on super-size soda

By Maggie Hennessy

Earlier this month, New York City’s Museum of Food and Drink hosted a panel discussion at New York City’s CUNY School of Public Health examining New York City Mayor Michael Bloomberg’s proposed cap on super-size sodas, which was rejected by the state...

Bolthouse leverages Instagram in first beverage-focused ad campaign

Bolthouse leverages Instagram in first beverage-focused ad campaign

By Maggie Hennessy

When 100-year-old food and beverage manufacturer Bolthouse Farms decided to launch its first ever consumer advertising campaign focused on beverages this year, the brand harnessed the visual power of Instagram after realizing the app’s potential among...

Meat-free meals are on the rise

Flexitarianism to be next ‘mega trend’

By Laurence Gibbons

Flexitarianism will be the next ‘mega trend’ leading to sales of vegetarian foods in the UK to grow by 10% by 2016, according to food trends agency The Food People.

Got Chocolate Milk? Olympic campaign will 'extend product equity'

Got Chocolate Milk? Olympic campaign will 'extend product equity'

By Mark ASTLEY

The new Built with Chocolate Milk campaign, the flavored, mustache-free sister of Got Milk?, will provide the US dairy industry with an opportunity to develop the "brand and nutritional equity" of milk, the organisation behind it has claimed.

What is the functional food magic number? Why, 0.84 of course…

What is the functional food magic number? Why, 0.84 of course…

By Diana Cowland

At what point are consumers prepared to purchase fortified or functional foods and drinks? That’d be 0.84 according to the fortified/functional (FF) curve. Say what?...Euromonitor International analyst Diana Cowland explains why traditional markets remain...

Future Group gains Sunkist, kisses goodbye to Capital Foods

Future Group gains Sunkist, kisses goodbye to Capital Foods

By RJ Whitehead

Future Consumer Enterprise, the FMCG division of Kishore Biyani’s Future Group, has been busy this week, announcing it will launch Sunkist in India, and divesting itself of Capital Foods, a major private-label brand.

Scotland—and its whisky—attractive to Indian partners

Scotland—and its whisky—attractive to Indian partners

By RJ Whitehead

A delegation from Scotland to India, on a trade mission to promote the country’s food and drink, has proved a hit with its whisky-loving hosts—not least with the announcement shortly afterwards that an Indian company would invest in a new malt distillery...

Arsenal FC nutritionist: ‘Food supplements have a big part to play.’

Dispatches from #FIE2013

Arsenal FC nutritionist: ‘Food supplements have a big part to play.’

By Shane STARLING

James Collins, bespoke nutritionist at Arsenal Football Club and with other elite athletes, says food supplements and sports nutrition products are highly important to top athletes - so important their use is now near-on ubiquitous.   

Diageo: Talkin’ 'bout the next generation…of Guinness drinkers

GUINNESS BLACK LAGER IN US 'NOT THE SCALE OF SUCCESS WE WOULD HAVE LIKED'

Diageo: Talkin’ 'bout the next generation…of Guinness drinkers

By Ben BOUCKLEY

Diageo’s beer innovation head insists the firm needs to strengthen Guinness’s premium credentials and 'reframe' the drink for a new generation of drinkers to reignite growth.

Suggest a story and...BeverageDaily.com hits 500 Facebook likes!

Suggest a story and...BeverageDaily.com hits 500 Facebook likes!

By Ben BOUCKLEY

So don't all unlike it at once! Seriously, thank you for your support as readers on Facebook, and our other social media channels - Linked In and Twitter - where we aim to spark debate and bring you the beverage industry news and views that matter.

‘Race to the bottom’ keeps Wine Hero Paul Henry awake nights

WINE VISION 2013, LONDON SOUTH BANK, LIVE FROM THE SHOW

‘Race to the bottom’ keeps Wine Hero Paul Henry awake nights

By Ben BOUCKLEY

Marketing consultant Paul Henry, Wine Hero, says the main thing that keeps him up at night is a retail world for wine focused on three attributes – fast, good, cheap – with the latter cause for concern.

Soft drinks losing their fizz among younger Australians

Soft drinks losing their fizz among younger Australians

By RJ Whitehead

Soft drink marketeers may need to reconsider their targeted advertising and replace volleyball-playing, festival-going twentysomethings with canasta-playing, arts-loving, Australians in their 40s, new research shows.

The Bud Light Lime-a-Rita effect: Fruit-flavored beers woo women

BUT CONSUMER EDGE INSIGHT SURVEY SHOWS CHALLENGES FOR BEER

The Bud Light Lime-a-Rita effect: Fruit-flavored beers woo women

By Ben BOUCKLEY

The US beer market is losing ground to spirits and wine among its core consumer groups but fruit-flavored brands such as AB InBev’s Bud Light Lime-a-Rita are attracting new female drinkers into the category.

Star-studded Wine Vision 2013 cast includes Miguel Torres, Dan Jago

LONDON WINE CONFERENCE WILL HELP YOU THINK ‘OUTSIDE THE BOTTLE’

Star-studded Wine Vision 2013 cast includes Miguel Torres, Dan Jago

By Ben BOUCKLEY

The organizer of Wine Vision says the conference has attracted top speakers including Miguel Torres and Dan Jago to help delegates think about the business of wine outside the bottle.

Headwinds south of the border depress Ingredion earnings

Headwinds south of the border depress Ingredion earnings

By Hank Schultz

Food ingredient giant Ingredion reported a steep drop in year-over-year earnings in the third quarter of 2013, mostly from problems in South American markets.  In addition, the company foresees a complicated impact from a newly-passed tax in Mexico on...

Placing beverage bets: Killer concepts for 2014

Placing beverage bets: Killer concepts for 2014

By Ben BOUCKLEY

Adomas Pranevicius from MyDrink Beverages touts digestive health, weight management and heart health as three top trends in drinks for 2014. But what else is flashing on his radar?

‘Major milestone’ as Coke inaugurates largest China bottling site

SODA BEHEMOTH MEETS 'INCREASINGLY DIVERSE' CONSUMER DEMANDS

‘Major milestone’ as Coke inaugurates largest China bottling site

By Ben BOUCKLEY

The Coca-Cola Company is set to open a $106m site in China’s Hebei province and says its bottling activities across five provinces although it to meet ‘increasingly diversified’ consumer needs.

Volac's new protein drink is helping the dairy sector to feel upbeat about its pledge to tackle health issues

Volac’s upbeat way to battle obesity

By Laurence Gibbons

Ingredients supplier Volac’s first foray into the retail market with high protein juice drink Upbeat has helped the dairy sector deliver on its voluntary pledge to tackle health issues – such as obesity.

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