Pressed Juicery appoints restaurant innovator as new CEO

Pressed Juicery, an LA cold-pressed juice and functional wellness brand, has appointed Justin Nedelman as the company’s new CEO.

Nedelman is tasked with leading the charge of the company’s evolution and driving its next phase of growth – focusing on product innovation, retail expansion and in-store customer experience.

Nedelman notably launched his career in real estate, and parlayed his unprecedented success into the world of hospitality with his prior roles as Chief Real Estate Officer of FAT Brands Inc., a global franchising company, and Co-Founder of Eureka! Restaurant Group, a chain restaurant group focused on local ingredient sourcing.

“Utilizing his hospitality-driven mindset and guest-first approach, Nedelman will bring a revitalized retail strategy focused on guest experience in-store ranging from customer service to retail design as well as a new product roadmap catalyzing customer acquisition while appealing to brand loyalists,” says Pressed.

Founded in 2010, Pressed has 112 locations nationwide and products are available in more than 3,000 retailers including Sprouts, Whole Foods and Target.