McCain goes full tilt

Frozen food giant McCain Foods has selected FullTilt's I-Accel as its Collaborative Product Information Management (CPIM) software. The firm, which is Canada's largest international food company, recently conducted an exhaustive evaluation of CPIM software in an effort to best synchronise its product information across more than 55 production facilities on six continents and more than 20,000 employees worldwide.

Frozen food giant McCain Foods has selected FullTilt's I-Accel as its Collaborative Product Information Management (CPIM) software. The firm, which is Canada's largest international food company, recently conducted an exhaustive evaluation of CPIM software in an effort to best synchronise its product information across more than 55 production facilities on six continents and more than 20,000 employees worldwide.

In addition, the company felt it needed to electronically synchronise all data externally with global trading partners and industry registries.

"I-Accel will help McCain effectively coordinate product information flows throughout our enterprise, with our trading partners, and with providers like UCCnet and ECCnet," said Don Luby, director of IT planning and e-business at McCain Foods.

"FullTilt has developed what we found to be the best Collaborative Product Information Management solution on the market for McCain's needs. We see I-Accel and the people at FullTilt as a competitive differentiator and a foundational requirement for our future B2B initiatives."

Bob Moyer, president of FullTilt said: "McCain is pioneering the global data synchronisation movement. FullTilt is proud to be working with this international leader as they develop product information management and data synchronisation as core competencies key to providing value to their customers."

The retail industry is currently faced with the enormous challenge of sharing product information through global trading networks as well as between their own internal systems. Within the enterprise, retailers must produce and update content in a timely fashion, leverage existing media assets, translate copy to various languages, and assure the quality of customer-facing information, quickly and cost-effectively.

Companies must also deliver accurate and current product information to multiple Internet commerce websites, exchanges, data pools/registries, trading partners and internal systems in many different exacting formats and in a variety of protocols.

It is in this changing environment that FullTilt believes I-Accel stands apart as a uniquely valuable tool. The company believes its flexibility enables it to be used by manufacturers, distributors, retailers, exchanges and data pools across multiple industries to synchronise data within and beyond the enterprise.

"McCain's intention to use I-Accel to manage product information worldwide was driven in part by the industry-wide call for data synchronisation around UCCnet and its Canadian counterpart ECCnet," said Luby.

"It also is a direct response to our need to deliver standardised quality information to our customers, and to improve our overall business process efficiencies."

McCain Foods is the world's largest processor of French fried potatoes. The company has more than 20,000 employees, more than 55 production facilities on six continents and annual revenues of $4.1 billion.

FullTilt Solutions is a leading provider of product information management software and a premier custom software development and integration services firm. FullTilt's I-Accel is a comprehensive, browser-based Product Information Management solution with a shared enterprise-wide repository, configurable workflow and role-based security that enables companies to create product data from disparate sources and standardise it using product domain expertise.