Metallica's Lars Ulrich drums up new Carlsberg bottle
Here's the related video featuring Ulrich for you to enjoy below, although learning Danish before watching could help!
The design forms part of Carlsberg's 'Stand Out Collection', and six different bottle designs released in Denmark this spring for a limited time.
The brewer says the range "celebrates those who are making a difference and believe in their own talent", adding that Ulrich fitted the bill as a rock star, the world famous drummer in Metallica.