Arla releases whey protein and electrolytes solution
The new Rehydrate and Restore concept demonstrates how brands can meet both needs without sacrificing on taste, says the company. The RTD beverage solution features Lacprodan SP-9213, a whey protein isolate that retains its functionality when combined with electrolytes.
Packing 25g of whey protein into a convenient 500ml bottle, the solution allows on-pack claims such as high-protein, as well as “contains electrolytes”, low sugar and low lactose. It is also optimized for a range of different flavors.
Mathias Toft Vangsoe, sales development manager in the Health & Performance Nutrition division, commented: “The high-protein and hydration trends are two of the most important drivers in sports nutrition right now – as demonstrated by the popularity of functional waters. This inspirational new concept shows how brands can help consumers simultaneously rehydrate and recover with beverages that contain both electrolytes and high-quality protein. This is a combination that many of our customers have asked us for, and we’re delighted to help them meet two of the biggest needs in the sports nutrition space.”