We’ve upgraded Bakery&Snacks to give you more of what you love

Woman looking ahead with light streak
Our news sites are evolving to improve your reading experience. (Image: Getty/Tim Roberts)

Our site has moved to a new platform to improve your reading experience. Here’s what to look out for

We’re thrilled to announce that we have migrated Bakery&Snacks to a new platform. Our expert coverage of the bakery, snacks, cereals, grains and desserts sectors won’t change, but we’ve tweaked the look and feel of the site to bring you improved navigation, more content-rich articles, enhanced search capabilities and a better browsing experience.

We’ve been working hard behind the scenes to ensure it’s a seamless transfer for our readers.

It’ll be effortless for our registered users, too – your account remains the same and all your existing login details, preferences and subscriptions have been carried over to the new platform so you can continue enjoying all our content without interruption.

If you’ve not yet registered, now’s the time. It’s free and frictionless and means you can opt-in to receive our must-read newsletters.

Here’s what else you can expect to see.

AI powered search

Thanks to our investment in new technology, our archive of news articles and features are more accessible than ever. You can now search by keyword and order the results by relevance or recency, search within a certain timeframe and filter by content type and category. In short, if we’ve written about it, you’ll be able to find it.

Clearer navigation

Our design team has also been busy improving your experience of our home page and section pages, which allows editors to curate our content to keep you up to date with all the most consequential news. We’ve also introduced a quick find menu (top left, beside the home button) so you can navigate to a specific area of interest with greater ease.

A bespoke browsing experience

Like you, we’ve been actively researching the latest AI technology to improve our product. Some of this innovation is already live for registered users, meaning we’re able to serve up more of the content and topics that are valuable to you. Over the coming months, we will continue to explore machine learning to further personalise and tailor content to your needs.

More indepth stories

Our new platform has been designed by journalists for journalists. That means our teams of editors are empowered to elegantly deliver all the data and detail that will keep your business one step head of the competition. From social media posts from key industry leaders to infographics, images and audio and video files, we hope to elevate your reading experience across all your devices.

Thank you for your continued loyalty and please let me know what you think of our new-look Bakery&Snacks.