Italian firm promises PET with the glamor of glass

P.E.T Engineering outlines the technical challenges involved in producing an award-winning lightweight PET bottle that retains its structural integrity, and a trend towards making PET bottles with the glamor of glass.

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Elisa Zanaletto, marketing and communications manager (pictured) spoke to Ben Bouckley on Day One of DrinkTec 2013 in Munich.

N.B. The recording was taken at DrinkTec and not at Anuga FoodTec, as misstated in the introduction.