Research Study
We put our color theories to the test
For today’s beverage consumer, visual appeal is everything. A natural color that stays true to flavor impacts appeal and experience. At Lycored, we understand how our colors work in application. For 12 months we monitored our reds, yellows and oranges in flavored waters. The report includes the results of our research, with expert insights on achieving colors for on-trend flavors as well as helpful guidance on replacing artificial colors.