Energy & sports drinks

Lucozade used images of sports stars in its ad campaign

Sports drink ad claims attacked

By Rod Addy

A Lucozade Sport ad campaign has been slammed by the Advertising Standards Authority (ASA) for falling foul of European Food Safety Authority (EFSA) health claims rules.

5 Booms to Shake the Beverage Room in 2014!

5 Booms to Shake the Beverage Room in 2014!

By Ben BOUCKLEY

Here are five global beverage trends that could shake up everything from soda to smoothies in 2014, as tea goes glam and consumers grow more cynical and health conscious.

Suggest a story and...BeverageDaily.com hits 500 Facebook likes!

Suggest a story and...BeverageDaily.com hits 500 Facebook likes!

By Ben BOUCKLEY

So don't all unlike it at once! Seriously, thank you for your support as readers on Facebook, and our other social media channels - Linked In and Twitter - where we aim to spark debate and bring you the beverage industry news and views that matter.

Protein has a big ‘ordinary’ future, says Glanbia

Dispatches from #FIE2013

Protein has a big ‘ordinary’ future, says Glanbia

By Shane STARLING

Irish dairy ingredients specialist Glanbia Nutritionals once filled its sights almost exclusively with the sports nutrition sector, but the explosion of interest in protein means the ‘ordinary’ mainstream food industry is a bigger and bigger target.

The Matrix hotfill system

Bottler buys Sidel Matrix hotfill for Gatorade

By Jenny Eagle

CCU Chile, which works with Heineken, Anheuser-Busch InBev, PepsiCo and Dr Pepper Snapple Group, has installed a Sidel Matrix hotfill system to produce Gatorade sports’ drinks.

Sales of BPA continue to increase, despite claims the material (used in food packaging) harms human health.

BPA sales to approach $19bn by 2019

By Jenni Spinner

Despite frequent calls from government leaders, researchers and advocacy groups to ban bisphenol A, demand for the chemical (frequently found in food packaging) continues to rise.

Monster is driving growth in the energy drinks category, says CEO, with new launches exceeding expectations

Monster is driving growth in the energy drinks category, says CEO, with new launches exceeding expectations

By Elaine WATSON

Monster continues to outperform rivals in the energy drink sector; while recent launches Muscle Monster energy shakes, zero calorie Monster Ultra Blue, and the latest variant of 10-calorie line Monster Rehab (tea + pink lemonade + energy), have “exceeded...

Ice Cold in Alex or 45 seconds? UK device pulls off beer cooling coup

TECHNOLOGY ALSO CHILLS NON-ALCOHOLIC DRINKS IN CANS AND PET

Ice Cold in Alex or 45 seconds? UK device pulls off beer cooling coup

By Ben BOUCKLEY

Enviro-Cool has developed a device that chills drinks cans and bottles from room temperature to 4C in 45 seconds, using 80%+ less energy than standard front drinks chillers in grocery stores.

Placing beverage bets: Killer concepts for 2014

Placing beverage bets: Killer concepts for 2014

By Ben BOUCKLEY

Adomas Pranevicius from MyDrink Beverages touts digestive health, weight management and heart health as three top trends in drinks for 2014. But what else is flashing on his radar?

Euromonitor analyst looks at what the future of the energy supplement market looks like beyond caffeine

Beyond caffeine: Alternative energy boosters

By Annie-Rose Harrison-Dunn

As consumer perceptions of caffeine shift and the threat of more market regulation looms, companies are scrambling to find the next blockbuster to cater to demand for energy-boosting products, says an analyst.

‘Fusion Energy Drinks’ fire new consumption occasions: WILD Flavors

ANUGA TASTE THE FUTURE 2013: TAKE-HOME TRENDS FROM THE SHOW

‘Fusion Energy Drinks’ fire new consumption occasions: WILD Flavors

By Ben BOUCKLEY

Tanja Krüger from WILD Flavors notes the emerging trend in energy drinks towards ‘fusion energy’ - products that pair energy with other global success stories including tea and malt-based ingredients.

‘World’s Strongest Cola’ wins CULT shelf space

ANUGA TASTE THE FUTURE 2013: 'You must think differently to compete in cola', CULT founder

‘World’s Strongest Cola’ wins CULT shelf space

By Ben BOUCKLEY

CULT Energy founder Brian Sørensen explains why the world’s most caffeinated cola outsells Pepsi in convenience channels and supermarkets in the brand’s native Denmark.

‘Simply the best’? Industry leaders deliver Drinktec 2013 verdict

DRINKTEC 2013: gea group: 'NOTHING COMPARes IN ANY OTHER COUNTRY'

‘Simply the best’? Industry leaders deliver Drinktec 2013 verdict

By Ben BOUCKLEY

Drinktec’s organizers claim that the trade show is ‘simply the best’ after almost 70,000 visitors attended the show, which won glowing reviews from GEA, Ecolab, Döhler and Gebo Cermex.

PepsiCo brand Gatorade nets Liverpool Football Club deal

PepsiCo brand Gatorade nets Liverpool Football Club deal

By Ben BOUCKLEY

PepsiCo brand Gatorade has signed a deal with Liverpool Football Club to supply products to the team, while the club also gains access to the brand’s sports science laboratory to work on player fitness.

Sacmi planning dairy division to offer 'complete package'

DRINKTEC 2013: SACMI STRENGTHENS DAIRY FOCUS

Sacmi planning dairy division to offer 'complete package'

By Mark ASTLEY

Hoping to build on growing consumer demand for drinking yogurt, probiotics drinks, and other liquid dairy products, Italian packaging machinery manufacturer Sacmi intends to set up a division dedicated to increasing its dairy-specific technological offerings.

French safety agency ANSES warns of energy drinks exercise risk

WIDE-RANGING NATIONAL REPORT WARNS 'VULNERABLE' GROUPS including children

French safety agency ANSES warns of energy drinks exercise risk

By Ben BOUCKLEY

French food safety agency ANSES recommends that the nation stop drinking energy drinks together with alcohol and during physical exercise due to the risk of adverse effects from caffeine.

Red Bull refuses to scupper Titanic advert slammed as 'despicable'

energy drinks giant defends 'ironic' advertisement

Red Bull refuses to scupper Titanic advert slammed as 'despicable'

By Ben BOUCKLEY

Red Bull has refused to pull a cartoon ad featuring the RMS Titanic that the chair of the ship's heritage trust says is 'despicable', arguing that the tragedy was 'so great that it has now made its way into our language' and stressing...

Ball Packaging charms big beer with Dynamark can tech used by Coke

DRINKTEC 2013: BALL PACKAGING 'IN DISCUSSIONS' with beer brands

Ball Packaging charms big beer with Dynamark can tech used by Coke

By Ben BOUCKLEY

Marc-André Schöppner from Ball Packaging Europe tells Ben Bouckley that the firm is in discussions with brewers over further applications of its Dynamark printing technology used by Coke this summer.

Stealing the show: Added value dairy drinks at Drinktec 2013

DRINKTEC 2013: WHAT CAUGHT OUR EYE AT THE SHOW

Stealing the show: Added value dairy drinks at Drinktec 2013

By Ben BOUCKLEY

Ben Bouckley and Mark Astley from BeverageDaily.com and DairyReporter.com chat about technology and trends at Drinktec 2013, including the show’s growing international focus and the trend towards added-value dairy beverages.

Krones shakes up sterilization technology with new aseptic filler

DRINKTEC 2013: LIVE FROM THE SHOW FLOOR

Krones shakes up sterilization technology with new aseptic filler

By Ben BOUCKLEY

Krones senior project engineer, Fabian Schneider, explains why the firm's Contiform AseptBloc aseptic filler launched at Drinktec 2013 breaks new ground - saving time, energy and media by sterilizing preforms rather than finished PET bottles.

Italian firm promises PET with the glamor of glass

DRINKTEC 2013: LIVE FROM THE SHOW FLOOR

Italian firm promises PET with the glamor of glass

By Ben BOUCKLEY

P.E.T Engineering outlines the technical challenges involved in producing an award-winning lightweight PET bottle that retains its structural integrity, and a trend towards making PET bottles with the glamor of glass.