Beverage industry losing word of mouth advertising
The US beverage industry does not fully utilise advertising and marketing to drive word of mouth, according to a market research consultancy.
Archives for November 19, 2008
Beer bottle hoarding gets San Miguel a fat fine
San Miguel Corporation, Southeast Asia's largest food and drinks manufacturer, has been handed a P130 million (€2 million) fine after being found to have engaged in unfair trade practices.
Global food markets ‘neither secure nor resilient’
The UK has become increasingly reliant on imported food and its faith in the long-term surety of the global market is misplaced, according to research released by the Soil Association.