Dragon Rouge seizes 'pressing need' to reposition Danone Actimel
Design agency Dragon Rouge has redesigned the UK packaging for Danone's Actimel yogurt drink in the country, citing a 'pressing need and opportunity' to reposition the brand.
Design agency Dragon Rouge has redesigned the UK packaging for Danone's Actimel yogurt drink in the country, citing a 'pressing need and opportunity' to reposition the brand.
A US company has developed a food packaging technology that dissolves when exposed to water and said it is ready for commercial roll-out as soon as individual customers’ needs are satisfied.
DISPATCHES FROM ANUGA FOODTEC 2012
In this exclusive video shot at Anuga FoodTec 2012, Hans Hiendl from Krones explained the principles behind the firm's Twin-Flow concept launch to BeverageDaily.com, and identified an interesting new Asian mixed-drinks trend.