News & Analysis for the Beverage Industry
As it races to become a mobile marketing ‘pioneer’, Coke has signed a deal that will see QR codes serviced by US firm Scanlife’s platform printed onto all Spanish Coke Classic and Coke Zero cans.
Ardagh Group’s proposal to close one of its UK metal packaging plants secured as part of the takeover of Impress in 2010 is the likely result of a strategic review conducted in the aftermath of the major acquisition, an industry insider has told...
Pernod Ricard spirits business Chivas Brothers is committing ₤40m per year to increase Scotch distillation capacity and bottling facilities, and notes a growing thirst for premium products in Brazil and Mexico.
Mintel claims that the best opportunities for alcoholic drinks in the UK’s growing private label sphere lie at the premium end of the market, given the stigma still attached to own-label alcohol.
McDonald's and Coke have blasted New York City mayor Michael Bloomberg’s radical bid to ban sales of super-sized sodas from foodservice outlets as “misguided”, while supporters have hailed it as the "boldest effort yet" to tackle obesity.
Utah-based firm Ogden’s Own Distillery has expressed dismay over a ban levied on its 'Five Wives Vodka' brand by the Idaho State Liquor Division, which claims the drink's concept is 'offensive' to the state's Mormon population.