News & Analysis for the Beverage Industry
A new report on drug-related Emergency Room (ER) visits has raised fresh questions over the safety of energy drinks, but has been criticized by beverage makers for drawing conclusions that are not supported by the data.
Dr Pepper Snapple (DPS) is extending its TEN soda platform by introducing low calorie versions of five of its top soft drinks brands this month, and insists that Dr Pepper TEN is sustaining strong trial and repeat purchase rates.
HEINEKEN WINNING VOLUME AT EXPENSE OF MARGIN IN RUSSIA: ANALYST
Heineken has confirmed to BeverageDaily.com that it will move its Central and Eastern European (CEE) leadership team from Vienna to Amsterdam this summer, to better drive regional growth.
COMING TOGETHER OR FALLING APART? COKE'S ANTI-OBESITY ADVERT DIVIDES OPINION
Leading food nutrition academic Marion Nestle tells BeverageDaily.com that she considers Coke’s new anti-obesity advertising drive ‘Coming Together’ an ‘astonishing act of chutzpah’.