‘Drink up thy zyder!’ Carlsberg hard cider brand Somersby grows 85%
Carlsberg brand Somersby grew volumes 85% in H1 2013 with the hard cider performing especially well in the UK and Poland.
Archives for August 21, 2013
Heineken: 5% rise in Asian drinkers by 2015
The Asian beer market is the greatest potential for growth in the future, says Heineken as it expands its Sidel canning line.
Vivid dreams for Matcha: ‘World’s most powerful green tea’
Vivid Drinks says it see massive potential in matcha as a standalone green tea category following massive industry interest in the UK’s first RTD beverage launch in this category
Critical that brewers create ‘strategic and secure’ malt supply: Rabobank
Rabobank says it is critical that brewers with limited access to malt barley in emerging markets such create strategic and secure malt supplies to protect beer margins, and hints that India could be key.
Doctors win $8m grant to look at BPA effects on babies
A government-funded research team is examining how substances used in food packaging affect the health and development of children.
PACKAGING WATCH
Pepsi boosts ‘brand vision’ with Beyoncé bottle in Italy
PepsiCo will use Rexam’s Fusion aluminum bottle for its limited edition Beyoncé design because of its shape and the potential for high definition printing, and Jim Beam has redesigned its RTD cans.