Tiger beer sales soar in Asia-Pacific as Heineken changes tack
Heineken attributes booming Tiger beer sales of 20% in Asia Pacific to a more mainstream market positioning slightly below its eponymous brand.
Archives for November 6, 2013
In Zone rebrands with eye on leading healthy kids’ juice category
The best way to stand out in the highly fragmented, albeit growing, kids’ beverage market is to establish clear branding and messaging, a mantra that led Atlanta-based healthy children’s beverage maker In Zone Brands to rebrand its TummyTickler Tots,...
Sidel opens Combi PET bottling line in East Africa
Sidel has installed a Combi PET bottling line at Harris International, which produces mineral water, still and carbonated soft drinks (CSDs) in Uganda.
Blackberry juice stops pathogen growth
Diluted blackberry juice can be used as a natural antimicrobial to prevent the growth of foodborne pathogens.
TECHNOLOGY ALSO CHILLS NON-ALCOHOLIC DRINKS IN CANS AND PET
Ice Cold in Alex or 45 seconds? UK device pulls off beer cooling coup
Enviro-Cool has developed a device that chills drinks cans and bottles from room temperature to 4C in 45 seconds, using 80%+ less energy than standard front drinks chillers in grocery stores.
One man’s hangover is another man’s health claim obstacle
Hangover supplement start-up Alcotox, known in the UK as Vital X, exemplifies holes in theoretically unified health claims regulation within the EU, legal hounds say.