Archives for December 13, 2013

← 2013

Got Chocolate Milk? Olympic campaign will 'extend product equity'

By Mark ASTLEY

The new Built with Chocolate Milk campaign, the flavored, mustache-free sister of Got Milk?, will provide the US dairy industry with an opportunity to develop the "brand and nutritional equity" of milk, the organisation behind it has claimed.

EXCLUSIVE: 150TH ANNIVERSARY FACTORY VISIT

‘Perrier knows no limits’: Vergèze factory manager

By Ben BOUCKLEY

Perrier site manager Bernard Rouger insists that there are no supply limitations as Nestle Waters’ iconic French sparkling water brand breaks the 1.1bn unit barrier in 2013.