Listen up hedgehogs: Arla’s Lactofree ad is not misleading
Arla’s lactose-free TV advert is not misleading, the UK’s Advertising Standards Authority (ASA) has concluded after receiving complaints from dairy-allergic consumers.
Archives for February 19, 2014
Svedka vodka arrives in India
America’s second most popular imported vodka will now appear on Indian bottle shop shelves after owner Constellation brands tied up a deal with local distributor Mohan Brothers to bring Svedka to India.
Cut and reduce sugar in drinks, don’t tax them, say NZ adults
Most adult New Zealanders prefer to reduce the amount of sugar in drinks and also their size to imposing a sugar tax to deter their demand, a new survey has revealed.
COKE: 'WE CO-OPERATED FULLY WITH INVESTIGATION'
‘Nigeria’s not a dumping ground!’ Coke warned over sub-standard Sprite
Nigeria’s Consumer Product Council (CPC) has warned Coca-Cola that the nation is not a ‘dumping ground’ for defective products after it endorsed a complaint against the brand’s anchor bottler.
Nestlé targets $5bn coffee market with Nespresso ‘game changer’
Nestlé claims its new ‘large cup’ Nespresso coffee system is unique and hopes it will corner a major segment of a $5bn portioned coffee market in the US.
Nespresso believes 'vital innovation' will boost brand's $300m US sales
Nestlé brand Nespresso tells BeverageDaily.com it thinks its new VertuoLine machine will prove a ‘game changer’ in North America and one of its most important innovations in the last 25 years.
UK traffic light labels could harm European SMEs, says industry body
Small European food companies could be pushed out of the UK market if ‘hybrid’ traffic light labels are implemented, says UEAPME, the European Association of Craft, Small and Medium-Sized Enterprises.
Editorial
The Big B backs Complan after historic split with Pepsi comes to light
Hopefully Amitabh Bachchan’s relationship with Heinz India will fare better than his ambassadorship did for Pepsi now the Bollywood screen legend has been signed to endorse its health drink, Complan.
Graphic Packaging buys Benson Group for $165m
Graphic Packaging Holding Company has announced its European subsidiary will buy Benson Group, a food and healthcare packaging company in the UK for $165m.