Tetra Pak UK & Ireland HQ to open in May
Tetra Pak is relocating its UK and Ireland headquarters and 60 employees from Wrexham, in Wales, to Chester Business Park next month.
Archives for April 13, 2014
Carlsberg’s Seth & Riley’s Garage shuns sweet flavors, garish colors
Carlsberg hopes that its new ‘hard lemon drink’ Seth & Riley’s Garage will attract young men aged 25+ seeking a transitional drink that moves them from sweet beverages to beer and wine.
BUT BONNIE HERZOG SAYS PEPSICO COULD BE ON RECOVERY ROAD
Analyst ‘increasingly concerned’ at Coke’s ability to realize 2020 vision
US beverage analyst Bonnie Herzog says she is ‘increasingly concerned’ about The Coca-Cola Company’s ability to reach its 2020 vision due to a US soda slowdown and global instability.
INNOBEV GLOBAL SOFT DRINKS CONGRESS: THE FUTURE FOR WATER ENHANCERS
Squash to smoothie enhancers: DreamPak scans horizon in $400m market
DreamPak’s international sales director tells Ben Bouckley that brands must differentiate to grow in a crowded US beverage enhancers fixture and tips tea, coffee and smoothies to lead the charge.
Slosh 'n' Becks! Alcohol Concern slams Beckham Diageo deal
David Beckham has come under fire for his whisky partnership with drinks business Diageo, which a charity says could send a ‘confusing message’ to children.
Game changer Novelis debuts Red Hare evercan
Novelis will launch what it claims to be ‘the world's first commercial use of evercan’, a recycled content aluminum sheet for beverage cans.
Special edition: Healthy beverage trends
Rhubarb, Lavender, cucumber… and significantly less sugar. It’s time soda got sophisticated, says DRY Soda
There’s a reason why soda is generally sweet and comes in three flavors (cola, lemon & lime and root beer), because that’s what sells, right? Wrong, says DRY Soda founder and CEO Sharelle Klaus, whose best-selling flavors include lavender, rhubarb and...