Archives for February 26, 2015

Jägermeister sales bomb: ‘Extremely aggressive’ US pricing hits herbal liqueur

Sales of the world’s best-selling liqueur brand Jagermeister fell 5.6% in 2014 due to a slowdown in its biggest market the US – due to changing consumer trends, a crowded category and aggressive pricing by rivals.

20 teaspoons of sugar in an energy drink: Campaign group calls for ban of sales to U16s

Thought soft drinks were sugary? Look at energy drinks! says Action on Sugar

Energy drinks contain up to 20 teaspoons of sugar per 500ml serving – more than three times the maximum adult daily intake of free sugars a day, according to research released by Action on Sugar. 

How Coke got its curves: Coca-Cola's contour bottle celebrates 100 years

Coca-Cola has launched a global campaign featuring icons such as Elvis Presley, Marilyn Monroe, and Ray Charles, as it celebrates the 100th birthday of its bottle. 

Beverage bites: news up to February 26, 2015

George Clooney’s tequila, why a latte is less likely to spill than coffee, and more beverage bites

George Clooney’s tequila, a fire at Diageo’s Burghead Maltings and why a latte is less likely to spill than a standard coffee. Just some of the news nuggets in this week’s ‘Beverage Bites’.

UK sugar industry sales drop by 14%

Sales dropped to £298m (€338m) in 2014 and coincided with findings that nearly half of British consumers had shied away from sugar that year.