Carlsberg boosts Chinese beers and flagship brands with full Wusu ownership
Carlsberg says it is building both local beers and international premium brands in China, as it gains full ownership of Wusu Beer Group.
Archives for April 19, 2015
‘A powerful triumvirate of sport, alcohol and social media is emerging,’ say researchers
Brands are using social media to ‘normalise’ alcohol consumption as an integral part of a sporting experience, according to a study from Australia’s Foundation for Alcohol Research and Education.
Barrier properties for bottle use
Evidence from testing activity suggests that coating specialists are developing barriers with selective gas permeability in order to tailor in-bottle atmospheres to suit different beverages, rather as product-specific modified atmosphere packaging (MAP)...
Crown boycott reaches US settlement
A boycott which broke out in Canada urging consumers not to buy beer manufactured in cans by Crown Holdings has reached a settlement in the US.