PepsiCo’s leadership appointments help address the rise of digitally connected consumers
PepsiCo has announced a series of appointments, including one to address the importance of digitally connected consumers and e-commerce distribution channel.
Archives for July 8, 2015
Nestlé to open Digital Innovation Office in Silicon Valley in 2016
Nestlé: ‘Technology is fundamentally changing the way consumers buy our products and engage with our brands’
Nestlé is setting up a digital innovation team with staff drawn from the company’s marketing and technology groups, moving into an office in Silicon Valley co-located with swissnex, in 2016.
‘Excellent news’: Cider campaign welcomes UK Budget pledge to keep duty exemption, contrary to EU directive
The UK government has pledged to retain a duty exemption for small-scale cider makers, a policy that has been threatened by the European Commission.
SIG Combibloc: ‘Growing importance of aseptic carton packs in North America’
Steuben Foods has installed a CFA1224-36 filling machine from SIG Combibloc, which can aseptically fill 24,000 small-format carton packs combiblocXSlim per hour.
Coca-Cola suffers setback in juice labeling lawsuit
A California judge has refused to throw out a false advertising lawsuit accusing Coca-Cola of misleading shoppers by marketing a juice comprised almost entirely of apple and grape juice as a ‘Pomegranate Blueberry flavored blend of 5 juices’.
Summer Fancy Food Show
U.S. tea sales climb as consumers seek healthy drinks & new flavors
Sales of tea in the U.S. are growing quickly as more Americans are drawn to the beverage for its health benefits, rich history and artisanal qualities, according to industry stakeholders.