News & Analysis for the Beverage Industry
Sapporo U.S.A Inc. was hit with a potential class action lawsuit alleging the company misleads US consumers by touting its beer as the oldest beer in Japan, and markets the beer as if it were imported.
As consumer knowledge about blood sugar level management builds, low-glycaemic sweetener Palatinose could be about to enjoy its day in the sun, according to author and marketing guru Julian Mellentin.
Pressade ‘re-transforms’ packaging as ‘fruit juice consumption is stagnating’
Smurfit Kappa has partnered with Pressade to launch an aseptic pouch called Pouch-Up for fruit juice.