Archives for January 3, 2018

CEO INTERVIEW

JUST Brands CEO: ‘It’s not just about having a bottle made out of paper’

JUST Brands' CEO believes paper has untapped potential in the bottled water packaging market as it is growing at a faster rate than plastic bottles, which has spurred the sustainable consumer goods company to launch new SKUs in Q1 2018.

Diageo halts all Snapchat advertising after watchdog says Captain Morgan lens appealed to kids

A Snapchat advert for Diageo’s Captain Morgan rum has been banned after the UK’s watchdog ruled a cartoon pirate image held ‘particular appeal’ to under 18s. Diageo has now halted all global Snapchat advertising while it assesses the additional age...