Archives for January 25, 2018

‘The meal replacement category is on fire,’ says founder of ketogenic beverage brand Bear Squeeze

Packed with MCT oil, kale, pumpkin seed protein and probiotics, start-up Bear Squeeze wants to be known as a “higher-end, cleaner Soylent,” said co-founder and president Max Baumann.

Ellen MacArthur Foundation Circular Design Challenge winners

Cup Club returnable cup aspires to be the ‘city bike rental’ equivalent of the coffee scene

Cup Club returnable cup and TrioCup, a one-piece cup that eliminates the need for plastic lids, have been recognized by The Ellen MacArthur Foundation in its Circular Design Challenge awards.

LIFEWTR: ‘We are hitting home with millennials and culturally curious individuals’

PepsiCo believes LIFEWTR's clear and unique brand purpose – supporting creativity and emerging artists – has been key in growing the brand over its first year on the market.

Gin and tequila boost Diageo sales

Diageo’s gin and tequila brands saw strong growth over the last six months of 2017, thanks to brands such as Tanqueray gin and Don Julio tequila.

Caffeine’s athletic edge more evident in light beverage drinkers

Choosing when to have a cup of coffee may boost athletic performance, according to research that suggests caffeine’s performance enhancing benefits are more evident in athletes who seldom drink caffeine-rich beverages.

Sugar-sweetened beverages linked to abdominal obesity in China youngsters

Chinese children who consume large amounts of Sugar-Sweetened Beverages (SSB) have a higher chance of having abdominal obesity, according to a new academic study.