News & Analysis for the Beverage Industry
A Spanish start-up has formulated a recovery drink made from 20% seawater that it says is designed to replenish stores following intense exercise or after “a crazy night out”.
Brooklyn Crafted (BC) has built its New York brand with its own spin on ginger ale, drawing on the gutsy flavors from its Chinese roots. It’s now exploring other exotic flavors with a new calamansi citrus drink.
Sparkling botanical blend Petal - a cross between herbal tea, soda and functional water - has reformulated its core line of drinks less than a year after launching in May 2018. The new recipe is sweetened with organic agave, rather than stevia.
Manufacturers and retailers of sweetened fermented yoghurt drinks are the focus of Public Health England’s most recent guidance, which incites a 20% reduction of added sugar by 2021.
US craft brewer Sierra Nevada has acquired Sufferfest Beer Company - a San Francisco brewery aimed at ‘athletes and adventurers’ – seeing an opportunity to connect with a new group of drinkers.
SIG has opened a Tech Centre, close to its packaging plant in Suzhou, China, to support customers who want to develop and implement new product concepts and market-ready packaging.