Review backs role of grape polyphenols in sports performance
Back in the day the beverage of choice for Tour de France riders famously used to be a bottle of red wine. They may have been on to something, a recent review suggests.
Archives for January 11, 2021
Guest article
Activating sustainability: 5 ways to refresh your approach in 2021
As more brands recognise the importance of sustainability, it becomes harder to stand out. Callum Saunders, head of planning at ZEAL Creative, looks at how brands should direct their messaging around sustainability in 2021.
Constellation Brands ramps up hard seltzer capacity; increases push into ecommerce
As Constellation Brands plans for the year ahead, two fast-growing areas are at the top of its agenda: hard seltzers and ecommerce.
Coca-Cola cans feature personalizable ‘Open to Better’ resolutions
Coca-Cola is replacing its front-of-pack logo with a series of resolutions representing hope and optimism for 2021 as part of its ‘Open to Better’ campaign in the UK.