‘Taste the future’: Coca-Cola uses AI to create its latest beverage launch
The launch of Y3000 Zero Sugar represents the ‘first futuristic flavor co-created with human and artificial intelligence from Coca-Cola'.
Archives for September 13, 2023
Brand story, healthier alternatives, and sensory characteristics to underline beer innovation – Asahi
Beer giant Asahi is tweaking the taste and packaging of its long-time product, the Asahi Super Dry, and says that today’s consumers are seeking out an “elevated experience” through a brand story, healthier options, and flavour innovations.