News & Analysis for the Beverage Industry
Powerade grew an impressive 12% in Australia over the last year. As a result, Coca-Cola Europacific Partners is ramping up production capabilities for the sports drink with its largest ever investment in Australian manufacturing.
China dairy giant Yili has ventured into the ready-to-drink (RTD) tea segment with an entirely new product concept dubbed the ‘instant brewed tea’ under its INIKIN brand as it looks to capture a new base of local consumers.
Thai-based natural energy drink brand En-Theories has highlighted the paradox between a rising demand for better-for-you beverage options and consumer aversion towards the term ‘energy drinks’ as a major challenge for healthier, more natural alternatives...