Energy and water savings continue to inform beverage sector innovation

By Jane Byrne

- Last updated on GMT

Energy and water savings continue to inform beverage sector innovation
BeverageDaily.com conducted a litmus test with the organisers of the Brau Beviale trade show in Nuremburg to determine the extent of the recovery in the brewing and beverage sectors.

Susanne Franz, online communication manager for the industry event, notes sustainability drivers are still informing innovation trends in the sector with energy and water savings dominant trends in some of the technological developments launched at the show.

And the Brau Beviale spokesperson reports that the increasing consumer demand for exotic flavours coupled with natural and organic ingredients is helping both raw material suppliers and their end users - the beverage manufacturers - generate growth in saturated markets such as Western Europe.

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