New Zealand-founded hard seltzer brand Everyday Weekend is aiming to seize growth opportunities in the ready-to-drink (RTD) alcoholic beverages category across Asia through affordable pricing and community marketing strategies.
Profile series: Innovators in the low/no alcohol industry
ISH Spirits offers a range of alcohol-free sparkling wines, spirits and cocktails: using a proprietary technique so that drinks mimic their alcoholic counterparts as closely as possible. In our series profiling movers and shakers in the industry, founder...
European supermarket giant Carrefour has stopped selling PepsiCo products in France, Belgium, Italy and Spain: citing 'unacceptable' price increases from the American drinks and snacks giant.
Asahi Europe & International (AEI) will acquire Wisconsin contract beverage production and co-packing company Octopi Brewing: representing a ‘significant step forward’ in accelerating its global growth plan for Asahi Super Dry, which will now be brewed...
Non-alcoholic beverages continue to gain a foothold, cutting into the overall alcohol market, as brands like Longbottom, HOP WTR, and hiyo tap into consumer demands for quality, functionality, and health.
Sharelle Klaus founded DRY Soda Co. in Seattle in 2005: it’s safe to say the alcohol-free market has changed a lot since then. In our series profiling movers and shakers in the industry, she tells us how she's seen the category evolve - and how she's...
California’s lower alcohol Cupcake Lighthearted wines (8% ABV) were inspired by winemaker Jessica Tomei, who craved a lighter option to fit in with her active lifestyle. In this series profiling brands in the low/no alcohol industry, we talk to Tomei...
PepsiCo is using Rockstar Energy as the core of its energy-drink strategy, while leveraging its partnership with Celsius to tap into leading consumer trends, Fabiola Torres, GM & CMO, SVP Energy Category at PepsiCo, told FoodNavigator-USA.
The Gen Z-oriented coffee brand Chamberlain Coffee released Salted Caramel and Mocha oatmilk lattes last month to “appeal to those that like a sweeter coffee and prefer oats as their top choice of milk,” Christopher Gallant, CEO, told FoodNavigator-USA.
Consumer confusion over how best to reduce sugar in one’s diet persists. Are they still looking for ‘zero added sugar’ in sweet drinks? Regulatory and ingredients experts weigh in.
It's January: which means the spotlight is on the low/no alcohol category. From non-alcoholic sparkling magnums to alcohol-free IPAs, we take a look at some of the new beverages launching in the sector this month.
Profile series: Innovators in the low/no alcohol industry
Throughout January, this series will profile some of the movers and shakers in the booming low/no alcohol industry. Today: Paul Beavis, CEO of premium alcohol-free sparkling wine Wild Idol, tells us how the brand has built up listings in upmarket retailers...
