Diageo has seen a 7% rise in the number of tourists visiting its 12 distillery visitor centres in Scotland, which it says highlights another boom year for Scotch whisky tourism.
Diageo says it will increase the use of alternative materials in packaging as part of its ‘innovation agenda’: particularly with attention to plastic packaging that meets its sustainable packaging commitments.
Premiumization will be key for the beer market going forward, but that doesn't mean simply charging more for products: they must offer added value and an experience, say industry experts.
Diageo will make redundancies at its Leven and Shieldhall sites in Scotland as it moves some production to Italy and the US. In response, union GMB Scotland has accused the UK government of ‘gross betrayal’ of workers, having previously called on the...
Johnnie Walker is the world’s most valuable whisk(e)y brand, while Bud Light tops the charts in beer. But 2017 is the year of Baijiu brands, says Brand Finance, with the Chinese drink now accounting for a greater share of brand value than any other spirit...
Should your bottle of wine tell you how many calories you are consuming? Should your beer list its ingredients? Given consumers’ increased scrutiny over what they eat – and drink – the answer is yes. But of course, nothing is ever simple.
Diageo launches premium blended Irish whiskey, Roe & Co
Diageo is to invest in a whiskey distillery at the former Guinness Power House at St. James’s Gate, as it launches a new premium Blended Irish Whiskey, Roe & Co.
Diageo reported a strong sales gain for the second half of 2016 due to rising global demand for Scotch and whiskey following increased marketing efforts in the US.
Young people are exposed to ‘extensive alcohol marketing’ and governments around the world need to strengthen rules, say public health experts, as a supplement on the subject is published in the journal Addiction. But the Alcohol Information Partnership,...
From Ginger Coke in Australia to Starbucks’ Nitro Cold Brew in Canada, we take a look at some of the new beverages launching this month around the globe.
Diageo has entered the hard soda category in the US with the launch of two new products in partnership with Philadelphia-based Quaker City Malting Co., hopping on the booming hard soda trend.
Diageo Scotch whisky brand Buchanan’s has launched a new national marketing campaign named “Es Nuestro Momento,” targeting Latino consumers, who have significantly contributed to the company’s growth in the US.
In the southern hemisphere Coca-Cola is heralding the first signs of spring with its ‘superfruity vavavoom’ (Glaceau fruitdropwater); while in the northern hemisphere, Baileys is embracing the autumnal months with Baileys Pumpkin Spice. We take a look...
The Alcohol Information Partnership (AIP) has been launched in the UK this week. With Diageo, Brown-Forman and Pernod Ricard among its members, the group aims to ‘ensure the debate around alcohol and alcohol misuse remains balanced’.
The International Alliance for Responsible Drinking – a group supported by global alcohol beverage companies including AB InBev, Heineken and Diageo – says ‘good progress’ has been made on a set of commitments to reduce alcohol related harm.
Smirnoff has announced its entry into the growing fruit cider category, while Nespresso is launching the first Cuban coffee to be sold in the US for more than 50 years. From craft soda to whisky and rum, here are some of the beverage launches hitting...
With the evolution of technology, consumers now have much more power over what they see and share – and so brands are rewarded for telling interesting and engaging stories, explains Diageo.
Quitting the EU would “deter investment, threaten jobs and put the economy at risk”, according to the bosses of food and drink firms who joined nearly 200 other business leaders in signing an open letter published in The Times. But big food retailers...
The beer market in Africa is predicted to grow faster than any other region over the next five years, driven by a rising population, urbanization, and increased GDPs.
Treasury Wine Estates will acquire the majority of assets from Diageo’s US and UK wine operations for $552m, including Blossom Hill in the UK and Beaulieu Vineyards in the US.
Diageo hopes its non-alcoholic Guinness will improve fortunes in Indonesia, with the alcoholic beverage giant saying the beverage is addressing market trends in the country, and legislation which now bans the sale of beer in some stores.
A fermented tea brand is recalling products which could contain alcohol ‘at levels that may be intoxicating,’ while Ball announces it will close its Bristol, US, can end plant. Meanwhile, Carlsberg has been surprising air passengers... read on for more...
Diageo GB will appeal an advertising ban for a Smirnoff vodka TV advert, saying it is ‘deeply disappointed’ that the UK watchdog believes it implied the success of the social occasion depended on alcohol.
Diageo announces the sale of luxury hotel and golf resort Gleneagles, while Heineken and Ball Packaging launch ‘groovy’ cans. Meanwhile, Spain’s annual wine fight takes place… read on for more news in this week's beverage bites.
This week PepsiCo announced Gatorade and PepsiMax will lead its partnership with the UEFA Champions League, while Diageo shares rose on takeover rumours. Meanwhile, we can breathe easy that Prosecco may not run out after all… read on for more beverage...
A tweet from Diageo GB, which featured a photo of its Guinness brewery gates in Dublin, has been cleared by the UK advertising watchdog after Alcohol Concern alleged it was ‘irresponsible.’
Jose Cuervo’s ‘Don of Tequila’ competition; Diageo introduces nutritional labelling; and Martyn Roberts’ journey from Louis Vuitton to Coca-Cola: some of the nuggets of news in this week’s Beverage Bites feature.
Personalised beverage hydration systems, one-of-a-kind bottles, and capsules which can transform a plain glass of water into something else entirely - the marriage of technology and personalisation is changing the way people think about beverages, says...
An ‘exploding’ African beer market; Diageo’s Mexican investment; and the bacteria involved in the game of beer pong: some of the nuggets of news in this week’s Beverage Bites feature.
George Clooney’s tequila, a fire at Diageo’s Burghead Maltings and why a latte is less likely to spill than a standard coffee. Just some of the news nuggets in this week’s ‘Beverage Bites’.
Patent-pending technology on Johnnie Walker Blue Label goes beyond QR codes
Diageo and Thin Film Electronics have released a prototype Johnnie Walker Blue Label ‘smart bottle,’ which can assure consumers of authenticity, help the industry track the product, and ‘completely change the role of a bottle in the consumer experience.’
Rabobank has tipped rum to capture spirits market share from Scotch in the EU as high-quality aged sipping varieties win over consumers in the UK, Benelux, France, the Nordics and Eastern Europe.
Diageo chief Ivan Menezes today talked up the company’s turnaround plan for ‘challenged market’ China – where the company is betting on Beckham-backed Haig Club whisky and lower-cost baijiu - but volume sales still fell 20% year-on-year in H1 2015.
Beckham ‘no longer likely to hold such appeal to children’: ASA
A UK-based small business lobby today attacked drinks giant Diageo for extending payment terms to new suppliers from 60-90 days under what the former claims is the cover of a supply chain finance scheme.
Vidrala acquires Encirc (formerly Quinn Glass) for $476m
Vidrala, through its subsidiary Inverbeira Sociedad de Promoción de Empresas, has acquired Encirc (formerly Quinn Glass) whose clients include Diageo and Britvic, for €408.6m ($476m).
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