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Picture Copyright: Matt McDaniel

WEEKLY COMMENT

Heineken’s dog fight 'distress' shows the perils of viral marketing

By Ben Bouckley

Heineken has condemned images showing its branding displayed at a Mongolian dog-fighting event, but consumer disgust and the resultant media furore shows that viral web ‘branding’ is like a nuclear bomb, undeniably effective but with unpredictable and...

MonoSol pouch containing oatmeal

Edible food packaging dissolves in water – developer

By Joe Whitworth

A US company has developed a food packaging technology that dissolves when exposed to water and said it is ready for commercial roll-out as soon as individual customers’ needs are satisfied.  

Buoyant sales offset by higher expenses as Q1 profits dip for Crown

Buoyant sales offset by higher expenses as Q1 profits dip for Crown

By Rory Harrington

Inflated costs and adverse foreign exchange conditions saw Crown Holdings post a slight year-on-year profit drop in the three months to the end of March 2012 – despite notching up improved sales figures and increased beverage can volumes.

SMEs have potential to grow tall among industry giants, industry expert

‘Nimble’ SMEs: The innovators of industry

By Kacey Culliney

SMEs are not bound by corporate structure and are therefore flexible to respond to market changes quickly and innovate accordingly with many eyeing the premium, niche segment, according to industry expert.

Several EU member states, including the UK, have voiced objections to the proposed French BPA ban.

EC digs deep and confirms EU objections to France BPA ban

By Mark Astley

The European Commission (EC) has dug deep and confirmed the objections of several EU member states to the proposed bisphenol-A (BPA) ban in France – just days after claiming to have no knowledge of the oppositions.

Nestlé likens new Nespresso premium coffee variety to 'fine wine'

Nestlé likens new Nespresso premium coffee variety to 'fine wine'

By Ben Bouckley

Nestlé has developed a production technique for a new variety of its Nespresso brand that it says is similar to that used to create wine, in a step that reflects CEO Paul Bulcke’s recent emphasis on a move towards more ‘personalised’ premium products.

Concord grape juice shows brain boosting potential

Concord grape juice shows brain boosting potential

By Stephen Daniells

Adding a glass of Concord grape juice to the daily diet may boost memory performance and boost mental function in older people with mild declines in their memory, suggests a new study.

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