Health & wellness

Martini Fiero & Tonic

Bacardi: 'We believe that brands are built in bars, not boardrooms!'

By Ian McLaren, director of advocacy, Europe, Bacardi

Bacardi sent 7,000 employees 'back to the bar' in 100 cities worldwide last month to explore the latest cocktail trends - and one of their findings was a surge in the popularity of mocktails and low/no alcohol drinks. Ian McLaren, director of...

Biotiful Dairy is the top-selling brand of the kefir manufacturers in the UK.

Tesco says kefir is niche no more

By Jim Cornall

UK retailer Tesco says that until recently, kefir was a niche dairy product in the UK - bought mainly by Eastern European shoppers, a region where it is very popular.

Night Shift believes there is a line when it comes to healthy craft beer, and would never sacrifice the quality of an IPA to make it low-calorie. Pic: Getty/Woodkern

Reformatting IPAs for the masses: small sizes win big

By Beth Newhart

In the face of health and wellness concerns and low-to-no alcohol trends, craft brewers of heavy, boozy beer are rethinking their methods. Line extensions and new packaging formats are the advice of Massachusetts-based Night Shift Brewing.

Bacardi goes ‘back to the bar’ in search of cocktail trends

By Beth Newhart

Bacardi is enlisting the help of 7,000 global employees to track new trends in cocktails and wider alcohol by sending them to local bars and restaurants. This year mindful drinking is expected to go mainstream, and natural, fresh ingredients will be at...

Hard seltzer products made up 20% of all online beer sales through Drizly on Super Bowl Sunday. Pic: Getty/Davizro

Beer and seltzer dominate ads and consumption for Super Bowl LIV

By Beth Newhart

Million-dollar commercials, glitzy halftime performances and a championship football game all come together in one of alcohol’s biggest holidays of the year. Every year, Americans prepare for Super Bowl Sunday with more than $2bn in booze sales.

The Italian Way considers the US a ‘mature and conscious’ market for Italian beverage exports.

Italy eyes the US beverage market for health-conscious, eco customers

By Beth Newhart

American consumers are increasingly looking for products with a focus on simple, high-quality ingredients and sustainability. And a group of Italian companies believe their products are ready to meet these demands: with their drinks on show at the Winter...

HopTea craft brews non-alcoholic tea like a beer

HopTea craft brews non-alcoholic tea like a beer

By Beth Newhart

Hoplark’s HopTea brand replaces malt in its beverage brewing process with a tea base for a line of non-alcoholic beer alternatives. Its latest grapefruit variety mimics the radler style.

“We encourage people to get outside, so our packaging highlights a lot of northern California destinations.”

Surreal Brewing 'reduces the stigma' of non-alcoholic beer

By Beth Newhart

After just a year and a half in business, Surreal Brewing Company sells five varieties of alcohol-free craft beer out of northern California. They exhibited at this year’s Winter Fancy Food Show, sampling the latest release.

People tend to associate tea with health benefits, but that hasn't traditionally been the case for alcoholic tea drinks.

Loverboy launch grows the hard tea category

By Beth Newhart

Hard seltzers dominated the alcohol conversation in 2019, and there’s been an uptick in flavored malt beverage (FMB) launches in response. Loverboy brings a healthier option to the small but growing hard tea category.

BrewDog opens alcohol-free bar

BrewDog opens alcohol-free bar

By Rachel Arthur

Scottish craft brewer BrewDog has opened an alcohol-free beer bar in London this week: with a view to rolling the concept out across the UK and Europe.

“We’re doing so much more in DC than we were four years ago. We’re speaking up for common sense labeling regulations, lobbying for legislation to lower excise taxes.

Cider association rebrands and highlights dry offerings

By Beth Newhart

The United States Association of Cider Makers (USACM) was officially renamed to the American Cider Association (ACA) on December 31. It called 2019 ‘a year of resilience’ for cider in the face of flavored malt beverage (FMB) popularity.

Five premium tea trends to watch in 2020

By Maria Uspenski, The Tea Spot

The five significant trends for tea in 2020 all circulate within the general theme of phytotherapy, and support the general shift toward a more mindful approach in the health and wellness market, writes Maria Uspenski of The Tea Spot.

The Sans Bar x DRY 2020 National Pop Up Tour kicks off on January 10 in Seattle.

Dry Soda and Sans Bar partner for sober bar pop-up tour across the US

By Beth Newhart

A sober bar from Texas will take its alcohol-free drink partners and signature mocktails on tour to 15 cities across the US this year. It’s joined forces with ‘botanical bubbly’ Dry Soda in a shared mission to help people connect without alcohol.

Consumer appetite for hard seltzer is based on occasion and flavored refreshment, which has given the category year-round success. Pic: Getty/hiro-y

No end in sight for US hard seltzer domination

By Beth Newhart

US hard seltzer consumption is set to triple by 2023. But will consumers be able to support the stream of new launches? And can other global markets mimic the success of seltzer in the US?

A growing population, competition for resources and environmental pressures are changing the Indian consumer. Pic: Getty/Arindam Ghosh

Familiar Western megatrends drive India's beverage industry

By Beth Newhart

India’s economy is shifting to a strong middle class, giving rise to more premium, ethical and personalized products. Beverage brands are adapting to these trends similar to what’s popular in Western markets.

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