Sectors

Economies of scale make sense for most businesses - but not necessarily for craft. Pic:getty/jacoblund

The Brewers of Europe Forum

Craft brewing and business strategies: ‘Small is the new big’

By Rachel Arthur

Throw out the rule book. When it comes to the craft beer business, bigger is not always better; and profit maximisation is not always the ultimate goal. Here’s why craft breweries need to think differently to other businesses.

Safety first during CO2 shortage, say trade bodies

Safety first during CO2 shortage, say trade bodies

By Rachel Arthur

With Europe facing a shortage of carbon dioxide, trade and food safety organisations are highlighting the importance of using reputable providers and gas of the appropriate food grade.

Anchor Food Professionals chef Keith McDonald makes tea macchiatos with Fonterra’s Susan Cassidy.

Fonterra adds new beverage division

By Jim Cornall

New Zealand dairy cooperative Fonterra is adding a new channel to its global foodservice business – Beverage House – to capitalize on what it says is an increased global demand for ‘adventurous’ tea and coffee drinks.

New public funding will positively impact the entire hop industry. Pic: ©GettyImages/SarapulSar38

New funding granted to USDA-ARS for hops research

By Beth Newhart

The Brewers Association (BA) announced late last week that a grant of $900,000 has been awarded to the United States Department of Agriculture-Agricultural Research Service (USDA-ARS) for the 2018 fiscal year in support of hops research.

Pic:getty/EddieHernandezPhotography

‘It’s hip to love hops!’ Five consumer trends in craft beer

By Rachel Arthur

Craft beer is here to stay: but what are consumers looking for? And what does this mean for the craft brewing industry? The good news is that craft beer consumption continues to rise; but a new report warns that building brand loyalty will be an uphill...

Does this image feature nostalgic cues - or bright colours that appeal to children?

Nostalgia may seem nice – but alcohol brands should use with care

By Rachel Arthur

An increasing number of brands are drawing on nostalgia as a marketing tool: but alcohol brands that try to appeal to an adult’s inner child must take care that they do not also inadvertently appeal to children today, warns the Portman Group.

Coca-Cola Clear launches in Japan

Coca-Cola Clear launches in Japan

By Rachel Arthur

Coca-Cola Japan has launched a transparent drink called Coca-Cola Clear, which hits shelves nationwide this week.

Highland Spring's new 'eco bottle'

Highland Spring trials 100% rPET bottle

By Rachel Arthur

Natural source water brand Highland Spring is trialing a 100% rPET bottle in the UK, and will use the trial to gain insight into consumer perception of recycled plastics.

Natural ingredients for beer: hops and grains. Pic: Getty/alexraths

The Brewers of Europe Forum

AB InBev CEO: ‘Beer needs to play the natural card more’

By Rachel Arthur

Beer is all about natural ingredients: and that’s something the industry needs to emphasize in order to appeal to today’s consumers, says AB InBev CEO Carlos Brito. And beer also needs to learn from wine and highlight its connections to agriculture and...

Everyman's Right Brewery's beers are due to hit shelves in summer 2019.

Sustainability spotlight: ‘Our bigger mission is to make the whole brewing industry more sustainable’

Finland's carbon negative craft brewery: ‘Instead of warming the planet, we are cooling it - beer by beer’

By Rachel Arthur

A Finnish craft brewery hopes to go beyond carbon neutral to become carbon negative – removing carbon dioxide from the atmosphere rather than simply offsetting emissions – with the broader mission of inspiring the whole brewing industry to become more...

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