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Truly says the new formula makes the beverages more drinkable without any lingering bitterness.

Truly Hard Seltzer reformulates for fall

By Beth Newhart

Truly has reformulated its 13 flavors of hard seltzer to make them ‘crisper and more refreshing,’ and will add four new SKUs with a flavored lemonade line.

Working towards a completely bio-based, polymer free bottle for beer. Pic:Carlsberg.

Carlsberg, Coca-Cola and Absolut create paper bottle research community

Carlsberg showcases paper bottle prototype

By Rachel Arthur

Carlsberg has unveiled two research prototypes for its Green Fibre Bottle: bottles made from sustainably sourced bio-based wood fibres.

C-store beverages: What’s new at NACS?

C-store beverages: What’s new at NACS?

By Beth Newhart

The National Association of Convenience Stores has been meeting since 1961, and today the expo covers more than 400,000 square feet. The 2019 show was held in Atlanta October 2-4, bringing together retailers, wholesalers, suppliers and exhibitors from...

Heineken 0.0 was launched in Malaysia in June. Pic: Heineken Malaysia

Heineken 0.0 launch has put the brewer on the back foot in Malaysia

By Richard Whitehead

One might think that a simple inquiry to a major brewery would be warmly welcomed, especially when it is about one of their recently released products. But it's not that straight-forward when it comes to Heineken's 0.0 launch in Malaysia.

Unilever will attempt this by strengthening innovation in new business models

Unilever to halve plastics by 2025

By Dan Colombini

Manufacturing giant Unilever has announced that it will halve its use of virgin plastics by 2025, cutting that usage by 100,000 tonnes (t).

New Australian beer shares its recipe on billboard adverts

Aussie beer shares its recipe on billboard adverts

By Rachel Arthur

Carlton & United Breweries' Pure Blonde Organic Lager is launching with a ‘disruptive marketing campaign for a disruptive new product’ – sharing its recipe on billboards across Australia.

Pic:iStock

Binge drinking falls globally

By Rachel Arthur

Binge drinking has fallen by 18% or more across the Americas, Europe and Africa, according to figures from the International Alliance for Responsible Drinking.

Coca-Cola Energy to hit the US in 2020

Coca-Cola Energy to launch in the US in 2020

By Rachel Arthur

Coca-Cola Energy – the first Coke branded energy drink – will roll out to the US next year: including with an exclusive Coca-Cola Energy Cherry launch.

A single pouch is designed to work on up to 16oz of coffee and remove 200mg of caffeine.

Decafino opens the coffee world to decaf drinkers on-the-go

By Beth Newhart

A pouch that can decaffeinate brewed beverages like coffee and tea has been developed by a chemical engineer from the University of Washington. Decafino’s commercial launch is planned for May of 2020 in the US.

Tea bags can be made from plastic or paper, or use a combination of the two. Pic:getty/alexthq

Plastic tea bags release microplastics into brew, says study

By Rachel Arthur

Plastic tea bags can release billions of microplastic and nanoplastic particles into a cup of tea, according to Canadian researchers. But while the scientists say some brands have shifted to plastic tea bags instead of paper ones, the industry counters...

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